

xcellence is a habit. If you are excellent in everything you do, then you will
always be successful.”
The speaker is an older guy, dressed in a blue blazer and tie. His audience,
largely clad in oversized hoodies and sneakers, is made up of ninth-graders at
Syracuse’s Institute of Technology at Syracuse Central, commonly known as Tech
Central.
They’re eating it up. Earlier in the fall, they were selected for the pilot
class at the newly re-opened high school and began the year with a freshman
seminar on community service. Today is Community Service Day and they’re eager
to put theory into action. Plus—kids being kids— they’re psyched to have a day
off from class.
They all want to catch the attention of Courtney Raeford, the Syracuse
University student running the project, who’s passing out different colored
cards that place the students on teams. Raeford is a product of the Syracuse
City School District herself and, now at SU, a recently declared major in policy
studies—a program that uses public policy analysis as a means to provide
students with professional job skills while “doing good” as citizens. Raeford
spent the summer leading a team of incoming Tech Central students in creating a
student government system for the school; she continues to tutor there in an
after-school program. She’s on a first-name basis with many of the kids in the
room.
“Because I’m from Syracuse, I know a lot about where they’re coming from and the
pressures that they face,” Raeford says. “I want to do what I can to make sure
that they’re successful.”
She’s not alone. Despite the fact that it’s SU’s Homecoming Weekend and there
are no classes scheduled up on campus today, more than 30 Syracuse students have
roused themselves early to be at Tech Central. Most, like Raeford, are policy
studies majors; others are members of the Maxwell Citizenship Learning Community
(students living together on an SU dorm floor and sharing an interest in
community service and citizenship). The University’s women’s lacrosse team is
also here.

Raeford finishes dividing the teams—red, green, blue, and yellow—and, led by a
group of SU students, each leaves for its first assignment. Raeford goes with
the green team to a park across the street to start a clean-up project and plant
daffodil bulbs.
It’s cold and drizzling, not ideal weather for outdoor projects. Nobody is
wearing rain gear, gloves, or much of anything resembling a coat.
At the beginning, there’s a lot of standing around, huddling for warmth. It
seems the “excellence is a habit” message never made it to the Syracuse
Department of Parks and Recreation, which has dropped off mulch (for the last
step in the project) but no topsoil or shovels.
There is some balking at the suggestion of kicking up weeds in the sidewalk
cracks using their toes. No one wants to get their sneakers dirty.
A city truck finally arrives. It’s the daffodil bulbs. Still no shovels or dirt.
Raeford pulls out her cell phone.
Across the street at the Salvation Army, tables of high school and college
students industriously write notes that will be included in care packages to
soldiers stationed in Iraq. It’s eerily quiet and clear they are taking this job
very seriously. Back at Tech Central, another team is listening to a
presentation about the Red Cross. The rep is explaining the services the Red
Cross provides. Later on, students will make ornaments for Red Cross Christmas
trees.
A truck shows up at the park and unloads a pile of topsoil. No tools were
delivered, but no matter; students have already gone back to Tech Central to
borrow whatever shovels and rakes the school has for its own use. They’ve
resigned themselves to the cold, rain, and dirty task, and by the time it’s time
to rotate assignments, they’re busy digging up grass and pulling weeds.

he morning speaker—the “excellence” guy—was
Bill Coplin,
a member of the Tech Central advisory board and founder and director of the
undergraduate Public Affairs Program at Maxwell. His students have been involved
with Tech Central since before its opening this fall. They are responsible for
this Community Service Day. As much as anyone in the modern era of Maxwell,
Coplin, whose students are exemplars of altruism and community responsibility,
personifies the School’s founding mission to produce good citizens.
Although the Maxwell School is a graduate school, and its reputation as the top
graduate school in public affairs is driven largely by its master’s of public
administration program, Maxwell is also the place where SU undergraduates get
their education in the social sciences. Every year thousands of students take
courses in subjects like history, geography, and political science. And
undergraduate public affairs.
Public Affairs’ undergraduate major is called policy studies. It was started in
1976 by Coplin, a political scientist and former chair of the international
relations program, as a means to “teach students to do well and do good” through
a unique combination of policy analysis, skills development, and hands-on
community service.
Policy studies infuses students with the “doing well” component through an
emphasis on the development of specific skills Coplin deems important to
employers—skills such as teamwork, technical writing, public presentation (he’s
big on Dale Carnegie), systematic evaluation, and proficiency in Excel. These
are the skills outlined in his book, 10 Things Employers Want You to Learn in
College.
The “doing good” comes through community service. Public Affairs 101 students
are required to do five hours of community service. Students can commit to 35
hours of community service as an extra one-credit course. If they do well, they
can apply to be a “manager,” supervising one of the program’s community
projects, such as after-school programs at local schools and community centers;
they earn course credit in the process. Half the major is hands-on field work,
through internships or research projects for local community agencies.
To some degree, policy studies is an undergraduate version of the M.P.A.
program. Coplin says it’s the closest thing to a professional degree program in
the College of Arts and Sciences and (not one for understatement) he says it’s
the only program of its kind in the world.
“Most policy studies programs are theoretical, a combination of political
science and economics,” he says. “There is no one else doing what we do.”
Policy studies is the only major in the College of Arts and Sciences (through
which all undergraduate social-science majors are offered) with an entrance
requirement. Students must have earned a B or better in Public Affairs 101 and
completed 35 hours of community service in Syracuse before Coplin will let them
in. There are only a few required core classes—most taught by Coplin—and a
handful of topical electives taught by professionals in the field, such as grant
writing, housing, and criminal justice. Students choose a topical specialization
and take 12 credits in that discipline, making policy studies the second-largest
interdisciplinary major at Syracuse University.
But the biggest difference in his program, according to Coplin, is that his
students are learning “skills,” not “stuff.” Whereas most academic programs
imbue students with a core of knowledge, Coplin has focused policy studies on
arming students with a collection of professional skills.
“My argument is that what they do in the traditional disciplines is teach the
‘stuff’ of professional scholarship, which has virtually no market for most
kids,” says Coplin. “If my students are studying housing, they know how the
local codes are enforced and what the city has to do to get the vacant houses
taken down. They’re not learning theories of supply and demand as it affects the
housing market.
“I don’t care what stuff they learn, I only care what skills they learn. And I
care that they want to make the world better,” he says.
Though that philosophy is not universally embraced—for a college professor,
Coplin seems somewhat dismissive of theoretical content—he has positive results
and support in the right places.
“Year after year, policy studies students have proven their ability to utilize
their analytical and critical thinking skills practically in our local
community, actively seeking viable solutions to real-world problems that make
our world a better place,” says SU Chancellor and President Nancy Cantor.
One proof of the program’s worth is the type of student it attracts: earnest,
smart, and full of optimism and altruism. When you ask them what attracted them
to the major, you get amazingly similar answers:
“The basic gist is to come into a community and leave it better than you found
it. I’m really committed to that,” says freshman and prospective policy studies
major Zach Lax.
“You’re not learning theories and concepts but are out there doing things and
able to see directly the difference you make,” says senior Darby Benedict, the
student who conceived and planned the Tech Central Community Service Day.
And they’re successful. More than half of policy studies majors graduate cum
laude or higher. More than a third of SU students selected for Teach for America
have been policy studies majors. Nine out of ten SU Truman Scholarship
recipients have been policy studies majors. Policy studies graduates are
admitted to prestigious law and graduate programs and have an excellent record
of getting good jobs right out of college.
An e-mail to Bill Coplin, received October 22, from a policy studies alumnus
working at the U.S. Department of Education:
| |
Professor Coplin: I am searching for three high-level managers ($85+K) and
am having a hard time finding anyone who has the relevant experience and
critical-thinking skills. I wish everyone in life had to take PAF 315. . . .
Maybe it would give them a clue. Your students are probably more qualified than
the Ph.D.s applying. I have people who went to Cornell, Columbia, and Harvard
who cannot give me a thoughtful answer how they would relate their previous
experiences to the job requirements and add value to my organization. I have
interviewed better intern candidates from your program. It’s scary! |
|

he entrée to the policy studies major is Public Affairs
(PAF) 101, a popular course taught by Coplin that fulfills the Arts and Sciences
core requirement in social sciences.
Through a series of five modules, students in 101 select and research a variety
of societal problems—anything from homelessness to school violence—come up with
proposed public policies in response, and develop strategies to implement those
policies. The research is conducted largely by students interviewing experts
working in the field. A student studying homelessness in Syracuse, for instance,
might interview the head of the local Rescue Mission. Plus Coplin layers on the
five-hour community-service requirement.
By all accounts, the class is demanding. Coplin is notoriously picky about the
way the module reports are presented. Not all students are comfortable
interviewing adults to research their assigned issues. And many are not all that
interested in volunteering in the Syracuse community.
But on the flip side are those students who flock to Coplin like bees to honey.
Who soak up his “excellence is a habit” message and who are ready to be
disciples spreading the good. These are the students who become policy studies
majors.
The hallmark of policy studies is project-based learning using an apprenticeship
model. There are two project-based courses required in the major: PAF 315 and
PAF 410.
In PAF 315: Methods of Public Policy Analysis—the course mentioned in the
e-mail—each student is “hired” by a community agency and does a research project
for them as if they were a paid consultant.
Last spring, for example, Kimberly Harris worked with the nearby Village of
Skaneateles and Skaneateles Police Department to analyze their problem with
trash haulers that travel through the picturesque village hauling garbage from
New York City to upstate landfills.
“It causes a lot of odor and pollution and is potentially hazardous because the
trucks cross near Skaneateles Lake, which provides drinking water to half a
million people,” says the junior policy studies major. Her report, which
provided a detailed 24-hour picture of the traffic pattern, found that at least
50 trucks traveled through the village each day. Her report is being used by the
village to effect a change in the trucks’ travel pattern.
“Policy studies teaches you how to solve problems while giving you real-world
experience,” says Harris, a top student who attends SU on a prestigious Coronat
Scholarship providing four years of tuition. “I’m probably the biggest nerd
you’ll find, but after reading so many books and learning so much theory, you
don’t necessarily know what you can do with the information you’re learning.
Policy studies gives you actual tools to go out in the community and make a
difference.”

In PAF 410: Community Benchmarks, students are trained in the use of
benchmarking to improve local government performance while collecting and
analyzing data. (The Community Benchmarks Program started in 1996, funded
through a $579,000 grant Coplin secured from the Alfred P. Sloan Jr. Foundation
to help government and nonprofit organizations set measurable goals to improve
their performance and accountability.) Each semester, students tackle a large
group project for a local government or nonprofit agency. Last spring, students
developed a methodology to measure learning at Tech Central High School against
students at other Syracuse city high schools, the basis of a longitudinal study
to be conducted over the next 10 years.
That experience with quantification, Coplin says, is what separates his policy
studies students from those in similar programs. Others learn the values and
virtues, but his also concentrate on impact. “My do-gooders,” he concludes,
“know how to measure results.”
Alternatively, students enrolled in PAF 410 can do a 90-hour internship with a
community agency. Harris is interning this semester at the Center for Community
Alternatives, a private, not-for-profit agency whose primary mission is to
develop effective alternatives to incarceration and foster a more responsive
juvenile and criminal justice system. Harris is working with the Client Specific
Planning Program to research and develop policy memos on criminal justice
inequities that occur in Onondaga County. “I’m interested in criminal justice,
so this is a perfect fit,” she says.
In essence, Harris is Coplin’s apprentice. “Instead of my doing the study for an
agency, I have the student do the survey with a lot of guidance and support,” he
says.

hat Coplin’s apprentices are making the world a better
place is nowhere more evident than in the greater Syracuse community, where his
do-gooders spent 27,444 volunteer hours and provided research services valued at
more than $100,000 last year.
At the Wilson Park Community Center, located about a block south of SU’s
Brewster-Boland Residence Hall in the Pioneer Homes housing project, policy
studies students run two after-school programs. A policy studies student helped
write the grant proposal that secured funding from UPS for the eight computers
in the basement.
On a typical, recent afternoon, four student volunteers are helping kids with
various tasks, while the student manager, junior Joey Krzysiak, is hunting down
a missing Jimmy Neutron game.
“Stuff disappears sometimes. It’s less stealing than kids just don’t want to
give up the game,” he says.
Across the room, a volunteer explains the significance of the 13 stripes on the
American flag a young girl has displayed on her computer. “Have you studied this
in history class? It’s 13 stripes for the 13 original colonies,” she says.
Another student is busy with Roller Coaster Tycoon, but is unfamiliar with some
of the decision-making required to maneuver through the game. “Even though it’s
just a game, the kid has to make decisions that have outcomes,” says Krzysiak,
who is also a teaching assistant for PAF 101 this semester. “They determine
prices and can see, if they raise the price a little, maybe they could be making
more money. So they’re having fun, but they’re actually learning too.”
Often, students are content just using the word processing software and spend
their time writing stories, Krzysiak says. “They may not have a computer at
home. Or they don’t have a printer. We encourage the kids to be creative.”

Upstairs in the cafeteria, another group of five policy studies majors is
working one-on-one with students, helping them with their homework. While most
of the kids are clearly soaking up all the attention they can get, one young boy
sits slumped in his chair, his math homework untouched. “Your homework isn’t
going to do itself,” Burnette Pearson tells him. Over the next half hour, she
attempts to draw him out, asking questions about his home, his family, whether
both parents live at home.
“I’ve learned you can never make assumptions about any of these kids,” says
junior Paige Mausner, co-manager of the tutoring program this semester. “There
are kids with wonderful families who still have issues and kids with terrible
family situations who are great and very successful in school.”
In addition to Wilson Park, policy studies students run similar tutoring
programs at Martin Luther King Jr. Elementary School and at Tech Central.
“The involvement of SU policy studies students has been invaluable,” says
Barbara Grimes, director of the Wilson Park Community Center. “We have only
three paid staff members and 50 to 60 kids who come here every day, so we
literally couldn’t do what we do without them.
“And they may not realize it, but to our kids, those SU students are
celebrities. I hear it every day as they see them coming down the hill, ‘The
students are here. The students are here.’”

ven one effective policy studies student can make a big imprint. As a junior,
Drew Bland ’07 interned with the Office of Government and Community Relations at
SU; his assignment was to analyze the City of Syracuse Housing Court. “The
University was trying to solve problems arising in University-area housing, with
residents complaining about housing violations not being fixed,” he says.
Using the methods and report format he’d learned in PAF 101 and PAF 315, Bland
wrote a memo identifying deficiencies and making recommendations to fix the
problems, a report he presented to members of the Syracuse City Council.
The next semester, he took the benchmarking course, where the class embarked on
a handicapped accessibility study for Syracuse’s city bus system. Bland was the
data analysis team leader, using geographic-information-system mapping software
and global positioning systems to locate all the bus shelters and to map which
were accessible.
Around the same time, Coplin was approached by U.S. Congressman Jim Walsh’s
office to measure whether the $45 million invested in improving specific
Syracuse neighborhoods through the Syracuse Neighborhood Initiative (SNI) had
been successful. Coplin hired Bland, who spent the summer between his junior and
senior year organizing thousands of records of houses, properties, and business
establishments to see if the impact of the money could be traced. Using GIS,
Bland mapped out all the parcels in a particular neighborhood to illustrate
changes in crime, tax delinquency, and property sale prices. “You could really
see where SNI did the work and where it was successful,” says Bland.
Congressman Walsh’s office was thrilled and has distributed the report
nationally as a model. Bland is now a graduate student in the Maxwell M.P.A.
program, one of only a handful of students admitted straight out of
undergraduate school.
He’s interviewing with management consulting firms for a job when his graduate
program ends in June and has received an interview everywhere he’s applied. “The
first thing everyone asks about is that project,” he says. “Because I have no
work experience, I was skeptical about my ability to compete with my classmates.
But the experience I got in the policy studies program has really held up.”

Coplin says Bland is a perfect example of the program’s capacity to open doors
and provide opportunities for students. “Traditional majors have a specific path
every student follows,” he says. “With policy studies, students can go as far as
their interests and abilities allow.”

ack at the Tech Central Community Service Day, the skies have cleared and the
sun is beginning to peek through the clouds. Daffodils have been planted, mulch
spread, and the high school students and their college helpers have joined
together for lunch and a little pick-up basketball before receiving special teeshirts commemorating the day.
“All in all, I think things went well,” says Courtney Raeford. “I think the kids
really gained an understanding of community service and different ways you can
contribute to your community.”
“It was a joy working with Professor Coplin and his students,” adds Tech Central
social studies teacher Bob Piraino Jr. ’82 B.A. (P.Sc.). “Helping and giving
back to the community is a large part of our program and gets the kids to think
outside of themselves. The students from SU have made a great impact with our
students and staff.”
Apparently so. The following week, a group of Tech Central students held the
first meeting of their new Red Cross Club, conceived during Community Service
Day. They discussed plans for fundraising, hosting blood drives, and doing
babysitter certification. Many were sporting their community service teeshirts.
“Through all these different activities, I’ve really gotten to know a lot of
these students,” says Raeford. “I’ll be excited to see where they are four years
from now, what happens to them, and what part the policy studies major plays in
their success.”
— R.G.L.