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Perspective >> Sam Goekjian



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an unnaturally warm day in March, the legendary workaholics of our nation’s
capital enjoy an extended lunch hour amid the first lemony sunshine of spring.
Today Washington is infused with a vibrancy and hopefulness that have eluded it
for months.
In the posh West End stands a sentinel of unremarkable office buildings where
security measures more common to government buildings remain in place. (Nearly
five years ago, activists protesting the World Bank threatened a tenant here.)
The elevator operator programs the box to open on the intended floor only.
The office décor is simple. A few pieces of reproduction Federal furniture
contrast with the office’s frosted glass walls. A dark mahogany secretary is
filled with leather-bound editions of The Magna Carta, The Code Napoleon,
and The Common Law. A rendering of the Capitol dome in Waterford
crystal—ubiquitous in Washington legal and legislative offices—is decked by a
dozen empty Dom Perignon bottles of varying vintages.
It’s possible to overhear, from the next room, a phone call, conducted in rapid
French, by the enormously successful lawyer and entrepreneur Sam Goekjian. The
phone call ends and out comes a smiling gentleman in his senior years,
dapper
in a dark suit and white shirt. A man of impeccable manners who, when his cell
phone rings to the tune of “What Do You Do With A Drunken Sailor?,” discreetly
checks the number but refuses to answer. A man humble enough that he blushes
slightly when compelled to admit his accomplishments.
Goekjian is managing partner of Kile, Goekjian, Reed & McManus, a law firm
specializing in intellectual property, internet technology, and international
trade. (One day he may focus on an infringement case; the next, a patent for a
no-iron shirt. “It’s a small firm,” he says with a wave, “so it’s easy to do.”)
Goekjian is also chairman and CEO of Intracon Associates LLC, an international
business consulting and venture capital company. He is involved in six
companies, all of which he has helped finance. (The companies range from digital
printing, to medical devices, to water pipe fixtures, and a Scottish roofing
product.) In addition, he is spearheading a vacation/ retirement-home project in
France where residents will hold interests in neighboring vineyards and
wineries.
Sam Goekjian—the proud, naturalized American—is very much a citizen of the
world. His early life carried him again and again across borders; he speaks
seven languages and has lived on four continents. He has advised agencies of the
United Nations on policies of international law and finance, and served on an
array of councils and committees on such matters as U.S.-Egypt business, African
law, and international development.
Today, though, he’s thinking about Syracuse. He fingers a lapel medallion given
to him by the University’s trustees (of which he is one); he alternates this pin
with one recognizing his membership on the Maxwell School’s Advisory Board, of
which he is the longest-serving member. Sam Goekjian, international citizen,
lawyer, and businessman, has become one of the School’s greatest friends. He
speaks of “the deep feeling of gratitude that I have always felt to Syracuse as
a university and to the Maxwell School, where I learned not only about the
rights of citizenship, but also of the obligations that accompany that
citizenship.”

here is no table available at Shula’s, Goekjian’s favorite steakhouse. Squinting
down the street, he points to the canopy of an unknown bistro and suggests
giving it a try. Potholes and construction barriers scarcely slow his brisk
pace.
Goekjian looks at the menu and frowns. The only beef offered is a hamburger.
Without much enthusiasm, he orders it, medium.
“What I became,” he explains animatedly, “is all due to my father. He had
terrible luck, and yet he never let it get him down. He kept coming back. Never
gave up, never was negative. He was my example. My role model for life.”
Vahram Goekjian, a young Armenian journalist, narrowly escaped the Turkish
massacres at the end of World War I; he jumped into the harbor at Smyrna and was
rescued by French sailors. Vahram met and married another Armenian refugee in
Greece, named Aznive. They had twins—Sam and Krikor—and for a few years led an
itinerant lifestyle until finally settling in Ethiopia, where Goekjian watched
his father recover from repeated setbacks in his textile business. By 1938,
finances were stable enough to send Goekjian and his brother to an American
boarding school on the island of Cyprus.
“I learned about the United States,” Goekjian remembers, “and came to appreciate
and love the country and its people. I knew I was beginning what I call ‘the
Americanization of Goekjian’ when I not only thought and spoke fluently in
English, but dreamt in English, too.”
After World War II, Goekjian returned to Ethiopia, where his facility in English
qualified him for a job in Ethiopia’s Ministry of Education, acting as a
translator between his American boss and Emperor Haile Selassie. Other
responsibilities
entailed
placing students in British and American universities. When Syracuse offered a
slot, Goekjian’s boss suggested he apply for it. Goekjian did, and was awarded a
four-year scholarship.
Goekjian had three main objectives in coming to America: obtain a first-class
education; become a lawyer (a desire engendered by reading Perry Mason stories);
and become a U.S. citizen. “This last thing was almost an obsession,” he says.
At Syracuse Goekjian flourished. His only difficulties were in convincing his
academic advisor he did not need English as a Second Language and could
handle seven courses per semester. He also lettered in soccer, track, and
tennis; and was president of Men’s Student Government and an ex officio
member of nearly a dozen University committees.
Goekjian experienced great personal growth at SU, which he attributes to “the
encouragement and friendliness that was the trademark of the University in those
years. And, to a much lesser degree, my own willingness to participate in this
strange aspect of university life—extracurricular activities—and particularly
campus politics.” For him, politics and education are inexorably linked.
“You have to be educated to be a democrat,” he says. “You have to understand
what democracy is, how it operates, and why it’s so difficult to implement
without education.”
In 1952, Goekjian graduated from Syracuse magna cum laude, Phi Beta
Kappa, with an undergraduate degree in history. “Although Maxwell is usually
known as a
graduate
school,” he says today, "I have always considered myself a Maxwell man." A year
later, his brother Krikor, who’d followed him to SU, received a degree in
American studies.

unch arrives, and Goekjian vigorously cuts into his hamburger with a knife and
fork. After one bite, he removes the roll. “Too much bread,” he mutters. He
makes sure his guest is happy with her shrimp remoulade, then continues his
story.
After SU, Goekjian entered Harvard Law School—a gutsy move, since law students
who weren’t citizens could not join the bar. The Army, though, would fix that.
Having replaced his student visa with an immigrant visa—thanks to SU Chancellor
William Tolley’s personal lobbying of a U.S. Senator—Goekjian then registered
for the draft, knowing that to claim an exemption would sacrifice any future
chance of becoming a citizen. Nine months after his induction, PFC Goekjian was
naturalized as a U.S. citizen.
“The first thing I did was bring over my parents,” Goekjian remembers proudly.
“They loved America as much as I did.” Eventually, Vahram and Aznive moved into
an apartment in Manhattan near the George Washington Bridge.
At the height of the Korean conflict, the Army made Goekjian a mortar gunner,
“because I was slightly better at math than many of the others.” The
French-speaking Goekjian was sent to Casablanca for another international
adventure. Once honorably discharged from the Army, he returned to Cambridge,
where, 30 days after receiving a J.D., Goekjian married Alison McLeod, a
graduate student in Middle Eastern studies. In 2007, they’ll celebrate 50 years
of marriage.
Goekjian left Harvard planning to become an international attorney; in
hindsight, he says that was unrealistic. “It was not a real specialty,” he
recalls. “Even the large law firms didn’t have it. The individual partners had
international clients.”
So he pursued his own training in international banking, legal drafting, and
international finance. His first stop was Chase Manhattan Bank in New York,
where he learned the art of drafting contracts and the intricacies of
documentation.
Two years later, he joined the Development Loan Fund, a new U.S. foreign aid
agency in Washington, D.C. It was an experience he remembers as “hot house
training. In 20 months, I was assigned to more than 60 projects.”
He switched to the private sector, joining Surrey and Morse, a boutique D.C. law
firm exclusively engaged in international transactions. Two years later to the
day, he made partner. Three months later, he became managing partner. Within a
few years, he established offices for the firm in Beirut, Paris and New York;
then returned to Washington, where, in 1983, Goekjian took a leave of absence
from his firm to become chairman of the board and CEO of Consolidated Westway
Group, a New Jersey-based holding company for an international trading and
manufacturing group in Paris.
By the early 1990s, decades of stress caught up with Goekjian. After some health
problems, he decided to retire and commit more time to his personal life. But it
couldn’t last. Partnering with two friends, he set up his present consulting
firm to assist foreign companies wishing to enter the U.S. market, and U.S.
companies wishing to acquire or joint venture with companies in developing
countries, particularly in Eastern Europe.

t is now late afternoon, and Sam Goekjian, waiting for the streetlight to
change, is asked what changes he’s seen in the day-to-day operations of
international business. His countenance noticeably dims.
“When I started out in business, it was assumed that corruption would always
have some sort of a place in dealing with developing or third-world nations.
Today,” he shakes his head almost sorrowfully, “that is just as true in many
places in our own country. In the past—whether you want to call it religion or
morals or ethics—you could depend on Americans, by and large, to operate with
honorable intent. An American could walk into any place in the world and receive
respect. That’s not the case anymore.”
In a later conversation, Goekjian revisits the subject of world trade and how
globalization will affect his America. He is surprisingly hopeful, yet
realistic. “To think about restricted trade makes no sense,” he states
pointedly. “The problem is in the short-term kind of shift in trade,
manufacturing and services.” Though globalization is causing tremendous strain
at present, Goekjian remains optimistic. While some work moves overseas, he
says, “we put a lot of emphasis on expanding those areas in which we have
strength.”
Goekjian defines America’s strengths without equivocation: entrepreneurship,
research and development of technology, management services, and, “of course,
legal services.” Goekjian believes the United Kingdom is the only country where
legal services are near the level of U.S. law firms. With almost every major
company “going global,” they will require lawyers who can handle deals,
negotiations, and litigation in Asia, Africa and Latin America, and both Eastern
and Western Europe.
With this in mind, Goekjian issues a caveat to the legal industry, which he
feels is becoming a business practice, rather than an esteemed profession. Gone
are the days, he believes, in which the attorney-client relationship is built on
trust, and where the lawyer’s primary responsibility is to look after the
client’s best interests. Now, Goekjian says, “people are looking out for
themselves. It’s a deterioration of the fiduciary relationship, as the lawyer
becomes the supplier, where the emphasis is on selling time. The more time you
sell, the more money you make.”
Asked to predict the future of international business, Goekjian answers without
hesitating. “Clearly, India and China are going to supplant Japan as the major
world economic force in the next 50 years. The U.S. will end up, essentially,
becoming a service economy. Even though we have the kind of creative
entrepreneurship that has kept us in the vanguard, some other country could
catch up to us.
“The only general advice I have,” he says, “is to keep an open mind. Analyze
alternatives without discarding them because of some preconceived notion of what
is viable. But do that analysis while applying the kind of values that will make
your life—when you look back at it—one that makes you proud.”
Back in his office, Goekjian points out the family photos that balance between
books and plants and stacks of files. Only one is a formal professional
portrait—somewhat curious for the family of a multi-millionaire. The others are
snapshots, smiling faces that could belong to any traditional American clan.
Goekjian has three sons—each living in a different country—and a daughter, based
in Washington, who is the only lawyer in the group.
Goekjian sighs. They have made him happy in every way except one. They haven’t
given him enough grandchildren. Despite his many extraordinary accomplishments,
there’s only so much Sam Goekjian can do about that.
This article appeared in the
Spring 2006 print edition of Maxwell Perspective; ©
2006 Maxwell School of Syracuse University. To request a copy,
e-mail
dlcooke@maxwell.syr.edu.
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