Lerner Center for Health Promotion Healthy Choices

We partnered to evaluate if choice architecture in college cafes increased healthy food consumption.

We tested whether marketing of healthy food choices would increase consumption. Food Services, in conjunction with the Lerner Center, implemented a series of low-cost marketing materials in a treatment cafe. In order to measure the effectiveness of this intervention, we tracked sales of three healthy items in a control and treatment cafe before and after the marketing intervention (six weeks).